Turn an ugly slogan into a good one

June 12 – Let’s call it a turn of phrase that’s been flipped the right way.

The Minnesota mother of an autistic boy cleverly turned what was a pretty uncomfortable situation into a triumph.

When the woman was with her family vacationing at a trailer park down south, they saw signs all over the park that said “Go Brandon.” In case you’re unfamiliar with the phrase, it’s anti-President Biden sentiment using an expletive to denounce the Commander-in-Chief in its translated form.

Brandon Brundidge, who is a 9-year-old boy with autism, thought the signs he saw everywhere with his name supported him, according to Pioneer Press.

His mother, Sheletta Brundidge, ran with that sentiment and wrote a book called “Brandon Spots His Sign”. The book tells how Brandon thinks he is encouraged, which gives him a big boost of confidence.

Not only did Brundidge take what could have been a negative experience and turn it into a positive one, but the result received additional notice. She had sent the book to her congressman in case he could get it to the real guy who makes fun of the “Go Brandon” slogan.

Sure enough, the president received the book and said this in a letter to the real Brandon:

“Your mother sent me a copy of the book she wrote about you, and I loved it. You are an inspiration to me and certainly to so many other people who have read “Brandon Spots His Sign “.

“I also know what it’s like to be a little different – I used to stutter as a kid, and some kids could be really naughty. But remember, you’re stronger because you persevere. Never forget that you are defined by your character and your courage. I’m proud of you, Brandon. Stay kind, curious and fearless.”

Sounds like good advice to everyone, but especially to all the Brandons around the world whose name is now associated with a crudely worded attack that illustrates that civility needs to be restored.

In a perfect world, more people would be cheering on kids like Brandon instead of camouflaging swear words to use in public political slogans.

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